How Microsoft helped HB Concepts automate and streamline its operations

HB Concepts is a female-led distribution company based in the United Arab Emirates. They needed automate operations to improve the process.

That has sole distribution rights of LPG endermologie, the global brand fighting for natural beauty.

The company supplies more than 200 clients with a full range of equipment.

Offering popular European treatments and cosmetics for spas, hospitals, hotels, and wellness centers.

To manage inventory and deliver quality customer service, the company implemented an ERP solution using Microsoft Dynamics 365 Business Central.

Adopting Microsoft Dynamics 365 Business Central yielded quick results for HB Concepts, a female-led supplier of spa equipment in UAE.

With minimal implementation time and training.

They sped up their quoting process, used data from IoT sensors in their equipment to become more proactive with maintenance services and automate operations.

And even improved their relationship with their supplier.

“Microsoft Dynamics 365 Business Central is a fantastic system to support the operations of a distribution company like ours,” says Fenner. “Our company will never outgrow the solution that will keep on changing and adapting to our evolving needs and market conditions.”

says, Rozanne Fenner: Director of Sales and Marketing,

Fênix Sistemas e Consultoria has a history of more than 20 years of experience, excellence, and competence in national and international projects of Microsoft solutions.

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